Google PPC Marketing
For businesses new to PPC we offer a free £100 Google Adwords voucher for a risk free introduction to paid online marketing*. If you take advantage of our free PPC promotion and you’ll be able to gain an invaluable insight into the benefits of PPC marketing for your business. The promotion is available for a limited period only so contact us now and explore the benefits of internet marketing!
Your business and Google PPC
We'll keep you up-to-date with your campaigns performance us/ing in depth statistics from Google Adwords. When the free £100 Google voucher is spent you’ll be able to assess the value of online advertising for your business and make an informed decision to continue or end your campaign.
Google PPC Management
If you continue to use WSI for online marketing, we will regularly optimise your campaign, continuously trying new keywords, altering bids, position preference, scheduled display times and all the other tools available. At end of every month we’ll provide detailed reports, comparing statistics from Google Analytics against the previous month to highlight where there have been improvements and explain what we did to achieve them. For those new to Google PPC marketing, we understand the importance of remaining accountable and providing measurable results.
*Subject to management charge and set up fee.
Google Pay Per Click (PPC)
Everyone knows getting seen on Google is key to a successful online business but not everyone has the time to wait for an SEO campaign to take effect, this is where Pay Per Click or (PPC) on the Google Adwords Platform can really give a new business a boost.
Pay Per Click allows almost instantaneous rankings on Google for the keywords (search terms) of your choice and as many clicks on your links as you like (this is dictated by your budget and bids).
You may wonder why we are focusing on Google and there is no mention of likes of Bing or Yahoo, well as of June2012 just under 92% of all searches conducted in the UK went through Google so if you want customers this is where they are most likely to be waiting!
Benefits of Google AdWords Pay Per Click
- Only show for the keywords YOU want to show up for
- Don’t pay if users don’t click
- Appear on the first page of Google
- Is Fully Accountable, you only spend what you budget
- Once started can be tested and improved,
by varying adverts, headlines keywords and landing pages
Google Pay Per Click Management
We offer full Google PPC management services which include ensuring you are always showing for your desired terms (whilst your budget allows), testing of Ad copy to find the most effective and if you are an eCommerce website reduce your Cost Per Acquisitions as much as possible.
We also supply monthly performance reports for all campaigns, access to your Google Analytics account is advised as this will allow us to provide a better level of reporting and also aid us in analysing the campaigns performance.
New to Google Pay Per Click?
If you are looking to advertise via Google AdWords for the first time we can give you an extra boost by crediting £75 on to your budget. This is by no means a standalone budget but it can be a useful addition in your first few months.
I've been doing Google Adwords Myself...
Many people try Adwords themselves, it may on the surface appear easy, but this process is fraught with traps and opportunities to waste your own time and money.
Let us take a look at your account, we're very experienced and have run campaigns in most industries, it is highly unlikely that we can't improve your campaign performance. Why waste your own time and money when you can be using the professionals and leave you with more time to run your business.
Is Google Adwords Right For Me?
Whether Google Adwords is right for you, depends on many aspects of your business:
- Whether you have a high ticket product or service
- Whether you have a high margin product
- Whether you are unique or not
- the demand and search volumes for your product
- Whether your service is local, regional or national
- Whether you are looking for Volume
- Whether you are launching a new service
Whatever your business, you need to be where your customers are, that is on Google searching for products and services. If Social Media or Search Engine Optimisation makes more sense after our initial analysis, we will tell you.