A great website that few people will see will not get the marketing results you desire, this is much more important now since the explosion of online marketing. The internet is now the dominant platform for online marketing yet too many businesses are failing to fully capture the potential from online marketing. Why is this you may ask? Simple, the answer is lack of knowledge of available tools and a fear of spending money without measuring the ROI. (more…)
WSI Yorkshire has recently launched a new site for Dealer Management Services, who provide dealership management software for automotive dealers throughout the United Kingdom. The site combines modern design with our user-friendly and search engine optimised content management system, to make it easy for the DM Services staff to update their site.
I have to admit I do it EVERY year, I start off with good intentions but then end up doing a panic shop right at the last minute. And yes my other half still reminds me of the Christmas where I gave him a pair of slippers and a computer cable. I think it was blatantly obvious I had walked into two of the nearest shops and bought the closest thing to hand! Must try harder Lisa !
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I often get asked to analysis a site and work on SEO for a set of keywords that the client feels is important to the business. Whilst it is good for me to know which keywords are important for your business, it is also important to ensure your website does actually contain pages dedicated to your keyword. (more…)
Most companies have at least one website these days, some dabble with search engine marketing and social media. However, only a few companies are being forensic with their results and even fewer are really getting to grips with their websites to turn them into sales or lead generation machines. (more…)
At WSI Yorkshire we like to think we approach Marketing from a different angle. Having worked as the Managing Director of a leading on-line photo library company I’ve sat on the other side of the desk and had meetings with Marketing Companies. I know how important seeing a return on Marketing is for a company. (more…)
