There is little doubt that the age of social media is well and truly upon us. You will be hard-pressed to visit a website today without spotting a Twitter feed or Facebook page link. It’s hardly surprising then that some of the internet’s key players are trying to get in on the act. (more…)
Archive for March, 2010
5 Top SEO Tips for Writing a Press Release
Posted March 15th, 2010 by John-Paul in Search Engine Optimisation
Originally, press releases were used to inform the TV and print media about new information or products. But the days of the standard, market-spun press release are pretty much over. Whilst words still certainly have their part to play, the landscape has most certainly shifted to the point where simple marketing rhetoric won’t cut it any longer. (more…)
Propagation of Misconceptions About IT in the Media
Posted March 9th, 2010 by in Security, Website Development
IT and technology-related issues are frequently reported in the media. A well-known website is hacked, a new technology is unveiled, user feedback is discussed… Many times articles contain factual inaccuracies. The problem is that reporters are not “techies” and often provide misleading or erroneous analyses.
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